Marketing Plan
Creating a roadmap to drive the growth of your company
A successful marketing plan will give you a clear understanding of your customers and market(s) and will focus your resources on the best opportunities, channels, media and activities for your business.People often think a marketing plan is just about growth. In fact, a good marketing plan will also minimize your risk, strengthen your reputation and protect your client base and revenues.
How can we help?
Marketers 360º Marketing Services delivers better marketing that achieves better performance and long-term Marketers 360ºgrowth.Our team creates reliable and results-focused marketing, public relations, digital and social media that is personalized to your organization.
We understand your business, market and customers and use proven expertise and marketing systems to create a reliable marketing plan.
Our marketing plans are available in three flexible solutions:
- Comprehensive Marketing Plan
- Concise Marketing Plan(see below)
- Marketing Mentoring and Marketing Advice
Affordable and concise marketing plan
This solution includes:
- A two hour ‘one-on-one’ marketing workshop
- A concise 12 month marketing plan
- A simple measurement system
Steps One – workshop
Conducting one 2-hour workshop with your team to discuss current marketing, strengths, opportunities and gaps. The workshop will cover:
- Set measurable marketing objectives
- Conduct a SWOT
- Define your best target markets
- Discuss the best marketing strategies and tactics for your target markets
- Cover traditional and digital marketing strategies and tactics
Step Two – documentation
Based on the results of your marketing workshop we develop (and document) a concise marketing plan including a 12 month marketing calendar based on the outcomes from the marketing workshop that can improve your marketing and help grow your business.
We will meet with you to discuss the marketing plan and our recommendations.
(The concise marketing plan does not include brand positioning or research. It is suitable for a small business with one to three target markets.)