Auditing
Comprehensive retail auditing is more than just delivering point of sale compliance (POS Compliance). Marketers 360º’s field research teams make over 5 million visits to retail stores every year, gathering sales intelligence that leads to fact-based insights that will help influence your relationship with retailers and drive consumer sales.
Our suite of mystery shopping services goes beyond in-store visits. It embraces face-to-face, telephone and online points of contact with your consumers so that you can accurately track and improve customer experience. We even monitor and audit social media and online chat to gather consumer views and continuously compare them to your sales performance. This enables you to make informed decisions, adapt sales strategy and measure the impact of sales promotion campaigns.
At Marketers 360º, whether you are looking for comprehensive auditing of consumer behavior, net promoter scores, or retail compliance, we will build a bespoke programed for your brand anywhere in the world
Retail Auditing
Retail auditing provides real-time, actionable insights from the retail and online retail environments.At local, national and international level, Marketers 360º gives you complete retail compliance, auditing and in-store survey services and up-to-the-minute information on how your products are performing in the retail environment.
With the ability to manage global retail audit campaigns in over 10 markets at any one time, we’ll help you maximize product visibility, see on-shelf compliance, POS displays, competitor benchmarking and stock control.
Mystery Shopping
Marketers 360º’s mystery shopping service means every customer experience will be a great one.Our comprehensive suite of mystery shopping services covers all business needs and customer contact channels. You will receive detailed customer experience information across telephone, face-to-face or online buying experiences.
By designing individual programs, Marketers 360º’s specialist mystery shopping team blend a mix of telephone, physical, video, email and online mystery shopping services. Thanks to our timely and accurate reporting, you can make speedy, informed decisions, adding value to your business through growing sales and improved customer satisfaction.
POS Compliance
Our point-of-sale displays safeguard your investment. Marketers 360º’s dedicated POS compliance teams make onsite visits to high street stores to ensure your point-of-sale materials are shown correctly, in agreement with the retailer, and are on message.
Using industry leading technology solutions, we empower sales teams to undertake the right in-store actions to drive value on your behalf. Whether rectifying non-compliance, increasing visibility and availability of products, or educating store staff, Marketers 360º provide you with technology solutions that can be configured and customized to meet your objectives today and into the future.
Field Research
Marketers 360º’s field research delivers valuable intelligence on what your customers and competitors are doing in the market.Our team of highly qualified and experienced field researchers capture valuable market intelligence, in real-time, with advanced technology. As a result, you can see how your brands and products are performing, customer purchasing behavior and competitor benchmarking at local, national and international level.
Marketers 360º’s advanced field research software solution supports our specialist survey agents, providing the ability to geo-locate outlets, overlay multiple surveys, tag photos, integrate territories into Google maps and deliver real-time monitoring. This tailor-made reporting gives you all the information you need to improve the customer experience, drive sales and increase market share.
